Why do I need to learn Business English?

Hello!! To all my readers here! I am glad that you took the time out of your busy schedule to read my blog.

I know you must be eagerly waiting to get the answer of the question: ‘Why do I need to learn Business English.’ If you know me by now, you will know that I will not give you the answer right away. Instead, I will ask another question that will lead to the answer.

What is Business English? Well, English (or the form of English) that is widely used in the world of business is known as Business English. Let’s take a step back and again sub-divide the word ‘business’. It comes from busy+ness (that’s my anatomy result of the word). That means, people who are into any business has NO time in life to stop and look into crap. Therefore, when we talk of Business English, we have to be careful with the choice of words that we make.

Now that we have the answer to ‘What is Business English’, I have to give you the answer WHY? This is not too hard of a task though. If you are a working professional, 95% of your office communication happens through documents. Let us take it step by step.

Step 1:  You have cracked a job and the HR sends you the offer letter or the letter of intent. What do you do? You reply to the mail i.e. you send an acknowledge email stating that you have accepted the proposal.

Step 2:  HR sends you the joining details list, which mentions the documents that has to be produced at the time of joining. Again you reply saying that ‘All documents will be produced on the date of joining.’

Step3:  You join on Day 123, and you get the’ Welcome mail’ from the HR team which gives you the name of the links and sites that would be necessary for you to access.

Step4:  You have an issue with the PC or laptop given at work; you send a mail to the NSS team along with the screen shot of the error that you have.

Step5:  One month is now over… and you have not yet got the salary. You send a complaint mail to the finance team and let them know that your account has been activated by the bank but the salary has not been credited.

Step6:  You have now been promoted in your team and your boss wants you to give a nice presentation on the achievements of the quarter. Can you do an effective presentation?

Step7:  Your boss also wants the Vice President to join the meeting. Do you know how to send the calendar request for meeting, send out the agenda and then make the MOM?

Step8:  God forbid that you have joined the HR department itself and there is a change in policy that needs to go on the company website. It is ‘You’ who needs to make a policy document and a memo.

Well! I can go on and on and on without an end to this. So think how important it is to be a good presenter, and an effective Business writer!

Today, you may say that I am executive or a fresher. But 1 year later you will be a fresher no more. Also, that your work pressure will increase to an extent that you may not even have the time to take a break and learn these basics by yourself. So why not invest the time with LearnSocial?

Think before you move out of this page!

Anindita, Language Specialist

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Should I start writing today?

Writing good English is an art. But nothing comes naturally till the time we do not make a conscious effort from our side. I keep telling my readers; ‘TO START’ is what is important. Take 5 min of your time and think. What is that ‘One Topic’ that turns you on? What is your passion? What are your hobbies?

I am sure you will have definite answers to these questions. And here I am! I just gave you the clue on what to write. Now that you have a topic I am sure you are engrossed with the next set of questions. Who will read my writing? Who am I writing for? And why is writing necessary? Huh! That’s too many questions to answer in one go. So let me go step by step.

Why do I write?

I will start the answer with a question. When you need a job, do you go the interview directly? You may ‘Yes’ if it is a walk-in. But how many walk-ins do you attend to? Not many, isn’t it? What we rather do is write an effective resume and post it in various job portals. Most of the portals ask for a personal info. In that case we need to ensure that the choice of language is catchy to draw the attention of the recruiter. Now do you realize that you need to first start writing to benefit yourself?

Let’s take another instance on a lighter note. If you are a bachelor and are looking for a right match, you log-in to a matrimony site and create an account. What are you doing there? You are trying to sell yourself. What is your USP (Unique Selling Point)? It’s nothing but your writing skills. Floury English and proper communication will lead you to a right match. Am I not right?

And if you can’t write effectively, it will lead to this…..

AD

Source: http://idiva.com/photogallery-relationships/10-hilarious-matrimonial-ads/19436/7

Can someone tell me what it means?

Before you fall in trouble with similar instances, it’s high time to START writing.

Can you give me some tips?

Ofcourse I can! Here are few things that you need to remember at the time of writing a letter, agenda, email, etc.

  • Know why you are writing– It is extremely important for us to understand why we are writing. The way will write to my friend will not be the way that I will write to my Boss. There has to be a clean distinction in the two. My blogs will be personal, but my office mail has to be standard. Till the time you don’t have a clear answer to this question WHY, never proceed with the writing.
  • Understand your readers- Sometimes we get overwhelmed with ourselves and lose focus from our readers. We have to get the basics Okayed first. Am I writing for myself? If not, who am I writing for? And if I am writing for one person or many, what is that they would like to know about what I am writing? An ATM counter showing ‘Out Of Order’ tells us that we cannot withdraw cash or enquire about the balance on my account now. But does that also say “Where is the nearest ATM located”? Or, “When will this one be fixed”? Most of the times we tend to write what WE want the readers to know. However, we need to put ourselves in their shoes and see what THEY want to know from us.
  • Write your first draft quickly– Let us all accept that no one is perfect in writing and we all can make mistakes in the very first go. Therefore, it is highly important that we make the first cut quickly so that we can make as many additions and alterations needed to make it look perfect.
  • Revise and Edit– As soon as the first cut is done, revise, edit, add, alter, do whatever…. but make it look presentable. Also see that all possible queries, that the reader may have in his mind; has been addressed.
  • Be relentlessly clear– Clarity of thought and articulation is a rare combo. Do you have a choice????Not really:) We have to make sure that we use lucid language and our intent of writing is extremely transparent.
  • Don’t waste words– I would like to give an example here.

Mail Demo

If you think that the links are relevant, then why do we add the line- Hope they are useful? Aren’t you contradicting your own thoughts? What is ‘thread itself?’ Can someone explain that to me please?

  • Relax and find right tone- This is a thumb rule for sure. When you are not in the best frame of mind, there is no need to proofread a document or write something new. You will only mess up with your vocab and will go nuts rectifying it.

Well, that’s all from my side as of now. Keep watching this space for more:):):)

Anindita, Language Specialist

 

 

 

 

 

 

 

 

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What to Learn in English?

My first blog talked of ‘Why do I learn English?’ Now I am going to mention about what specifically we need to learn in English. Let’s first dive into our past and find out, when was the first time we spoke English?

This is the age of the millennial. Therefore, we start talking in English at an early age like 7 or so. That’s the latest age I could think of! When we are young, we try to mirror what we hear from our elders. Same is the case in English with us. We try to listen to the pronunciations and dialects of our parents and teachers; and try to imitate them. This is where we make our first mistake, unknowingly though, and get into the trap of wrong grammar usage and MTI (Mother Tongue Influence). Because of this blunder at such a young stage, we fall prey in the hands of these diseases which take years to cure. But it is well said by wise men-“Better late than never”. It is the same mantra that I would like to say here. We can start and we can START NOW.

‘The deeper the foundation the stronger the fortress’.  The stronger your basics i.e. grammar, the stronger your communication will be. English cannot be spoken without an accent. It’s not the 26 letters that matter; it’s the 44 sounds that matter. It is definitely hard to convince our minds at 18 and say that,” Hey! We have to unlearn and re-learn things in the correct way”. This makes our disease a chronic one and let it spread like cancer. Now! The question generally arises, if cancer has a cure then where is the cure for learning English? The answer lies within. We have to start from somewhere. That START is the main objective. If only we can keep our objectives clear can we reach our goal! So, I am going to now mention the list of things that you can do to get that start.

  • Watch a video in English(daily)
  • Watch English movies with subtitles
  • Walk through the lanes and start making simple sentences in your mind about what you see
  • Listen to English songs and try to sing them
  • Blog
  • Read loudly for 15 min daily from any book or newsletter
  • Watch news in English
  • Imagine the way you would pronounce the word first, before saying it

Last but not the least, if you think you need genuine help, join LearnSocial and start getting help from a LIVE instructor to get your queries resolved.

Are you game for it? If ‘Yes’ join us TODAY.

 

-Anindita, Language Specialist

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Why do I learn English?

It is a truth, universally acknowledged, that there is no value in learning ANYTHING till we are able to communicate effectively. Many of us are of the opinion that if we are good in our subject matter, why do we have to learn English? Well! The answer is pretty simple. You may be an Accountant, Software Engineer, Back Office Operator, Marketing Executive, or a Teacher. If you are confined to your Mother tongue/ Regional Language, your horizons are limited.

Let’s see how many major countries use English?

States
Countries
Bilingual: (*)
Continent Population (in millions) Official Language(s)
Australia Pacific 18,5 M English
British Virgin Islands Americas 20,000 English
Canada* Americas 29,6 M French, English
Gibraltar (U.K.) Europe 31,000 English
Hong-Kong* (China) Asia 6,1 M English, Cantonese
India* Asia 1,000 M Hindi, English
Ireland* Europe 3,9 M English, Irish
Jamaica Americas 2,7 M English
Kenya* Africa 29,0 M English, Swahili
Liberia Africa 3,0 M English
Mauritius Africa 1,1 M English
New Zealand * Pacific 3,5 M English, Maori
Nigeria Africa 106,4 M English
Pakistan* Asia 141,5 M English, Urdu
Philippines* Asia 69,9 M English, Tagalog
Singapore* Asia 3,4 M English, Chinese, Malay, Tamil
Solomon Islands Pacific 417,000 English
South Africa * Africa 39,3 M Afrikaans, English
United Kingdom Europe 58,2 M English
United States Americas 274,0 M English
U.S. Virgin Islands Americas 94,000 English
Zimbabwe Africa 11,3 M English

 

Are you convinced now? May be YES, or may be NO. Okay let’s dig into the depths and check.

Accountant: What is the name of the company that you work with? Which is the language that is used a as part of communication? You may say that “Hey! I talk to my colleagues in the regional language.” I would say “Fine”. But if there is a problem in the ledger balance or accounting and you are to escalate to your Regional Head, who may or may not be located in your country, what Language will you use? The obvious answer is English.

Software Engineer: Name 100 websites which is not in English or do not have the option to choose English as the language? You will have to start searching extensively at google.com or any other search engine you may be comfortable with. This is because 90% of the websites are developed in English. Also, the Software cycle starts with requirement gathering. If you can’t understand what your client requires then you will end up making Product B when the actual requirement was supposed to be Product A.

Back Office Operator: In the back end job, the challenge is that your written communication has to be robust so that there is no miscommunication happening with the Front End and the Operations team. Think of one company today who does not use English as the mode of communication? Even IVR (Interactive Voice Response) of your Bank or Mobile Service Provider etc. gives you the 1st option as English.

Marketing Executive:  To get into marketing you first would need to upload your CV in any job portal where English is the ONLY language used. All recruiters call you for an interview and they talk in English. When you appear for the interview, you need to introduce yourself in English. When you finally get the job and start working and cater to a customer, you need to say “How may I help you?” Only if you are good in communication, you get the extra edge and will be able to crack the sale. If it is digital marketing you need to have command over the language to use the attractive keywords/phrases and get the attention of the buyers.

Now can you fight back any logic with me – Why do I need to learn English? I believe you must be spell bound by now. It is nothing unknown to us. Just that we need to keep questioning ourselves to convince and confirm what we need.

Today we have asked WHY? The next topic will be WHAT.

Watch out this space for more.

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